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Amatomu tops 1 million click-throughs to the SA blogosphere

Posted in Uncategorized. on Monday, July 30th, 2007 by Vincent Maher Tags: amatomu
Jul 30

Today is a landmark in Amatomu history and I must confess I didn’t think it would come this soon. At around 6AM this morning the linklove counter ticked over 1 million.

As all of us bloggers know, getting links and visitors to our blogs takes a lot of work and time, and each reader could be your next sponsor. A million clicks spread across just over a thousand local blogs is a great return for the effort to sign up and enter your RSS URL.

As a vehicle for promoting clicks, the user to click ratio is well over 200%, which says a lot for the quality of the content being produced by local bloggers and the desire of the audience to read it. With the sites Amatomu now tracks gathering around 3.5 million page impressions a month, the bloggers are gathering the same volume of traffic as a successful online news web site with around 76% local readership, which is excellent.

Time for some champers, thank you to all the bloggers for your support during the past four months.

Read Matthew Buckland’s blog post about it here.

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Vincent Maher

  • the short bio
    Vincent Maher is the portfolio manager for social media at Vodacom, South Africa's largest mobile telecommunications company. His flagship product is The Grid, a fast-growing location-based social network and instant messaging platform. Previously he was the strategist at the Mail & Guardian Online and co-founder of Amatomu.com, the South African blog aggregator and analytics system. Before that he was Director of the New Media Lab at the Rhodes University School of Journalism & Media Studies, the managing director of Digital Commerce and a multimedia director at VWV Interactive.

    He has worked in the online media industry since 1996, has presented papers at many international conferences and specializes in profitable innovation in emerging markets.

    View Vincent Maher's profile on LinkedIn

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